Data About the Donor Management Software Market
For Software Buyers
The Donor Management System Use and Satisfaction Report helps nonprofits make well-informed purchase decisions.
View the most recent findings or sign up to participate in future studies.
For Software Providers
The bi-annual study, formerly known as the Lehman Report, provides crucial market intelligence that helps providers align their product roadmap with what customers really want, understand their place in the market, and gain insights into what drives purchase decisions.
Market Intelligence that Gives You Confidence
In the competitive marketplace for Donor Management Systems (DMS), there is never enough high quality market information on which to base key marketing and product decisions.
While your company may have knowledge about your customers, executives tell us it is a challenge to find actionable competitive and market intelligence.
The Lehman Reports™ Donor Management Software and provider study is designed to respond to these needs. This study collects information from hundreds of nonprofits on their purchase and use of these systems, and their satisfaction with the systems and working relationships with the provider companies.
How Might You Use This Data?
Understand what prospects like about you and dislike about competitors, so you can develop messaging that resonates
Inform customer personas and differentiate your marketing
Discover which factors matter most in a decision to buy or renew
Boost your marketing and sales by citing findings from the study
Develop strategies for customer retention, based on purchase cycles and satisfaction data
Inform product development
Enhance your understanding of market share and competitive position
Provide evidence to attract equity investment
What’s Included
Subscriber reports include a wide range of data such as:
Market share
Overall satisfaction ratings
Detailed satisfaction and importance ratings by feature
Customized advice on areas of competitive advantage and possible product investment
Purchaser profiles
Purchasing dynamics
Current topics of interest
What subscribers are saying:
“The Lehman Reports industry reports help us make sales. I’m amazed that not everyone is using these findings in their sales and marketing programs.”
Let’s talk
Whether you want to explore an engagement with me, or just need me to point you in the right direction, I’m happy to meet. Schedule a free 30 minute consultation.